I had a brilliant idea for a blog today during a massage, but it was a long massage (2 hours), and now I've forgotten it. So...
If you love massage, make sure you figure out a way to make it happen. Firemen and EMTs work really hard--they'd be great people to market to. Put up some cards on Whole Food's bulletin boards. Have an open house at your office. Give away free chair massages at a barber shop.
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